BMJ (British Medical Journal)
From the journal website:
Txxxxhe BMJ values:
- Patients come first.
- Knowledge for healthcare professionals and patients should be independent and unbiased.
- Evidence matters.
- Being transparent and open creates trust.
- We take pride in our people.
- Do it well or not at all.
- What we do is better if users are involved.
- Serving our customers to the best of our ability helps to improve healthcare.
- Improving healthcare is difficult and requires courage.